We know how important it is to be inspired by both big businesses and individuals, which is why we are excited to present Talking Leaders, a bi-monthly initiative from the AHDB which will see a series of inspirational speakers share their life experiences and deliver impactful stories to the AgriLeader community.
In our February broadcast we were delighted to be joined by Remy Beaumont, Founder & CEO of GEN Z TALENT & farmmarketing.co.uk who will discussing “The rising role of social media within UK Agriculture”.
After gaining considerable experience working on arable and dairy farms from the age of 13, Remy’s initial career plan was to become an agri-business consultant.
He studied at Plumpton College before graduating with a degree in Agriculture from the University of Reading.
The COVID-19 pandemic meant Remy’s final year at university had to be completed from home. During this period, he observed the huge growth of social media platforms, such as TikTok, and, living with an influencer at the time, Remy decided to set up his own social media business.
In 2021, Remy founded GEN Z TALENT, an agency specialising in influencer and social media marketing, initially to provide a part-time income while completing his final year of university.
The company grew quickly, and he has an extensive client list, including the likes of Starbucks, ASOS, Taco Bell and Hello Fresh.
Remy’s final year dissertation focused on farm diversification, and it was during this time that he began to see the potential for social media marketing within agriculture.
In 2022, Remy took his love of social media marketing and applied it to another passion – farming – and founded Farm Diversification UK Ltd. This is an agency that focuses on taking farm diversification to a new audience through digital and social media marketing.
Join our broadcast for a rare insight into how farming enterprises can use social media for business development.
To watch the Broadcast, click the picture as below. To listen to the Podcast, click the Podcast icon.
Filmed 16th February 2023.
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