Award winning team with solid 20+ year Fresh food sector credentials
We help businesses grow faster...

About us

We not only know the power of fresh food be that on a health, or the

potential positive environmental perspective that it can create, we are recognised and awarded for our impactful campaigns to promote it.  

 With more than 20 years involvement in the international Fresh food sectors we have visited  100’s of growers, travelling over 18,000 km’s through 18

countries to highlight and promote their amazing stories.

Our mission

We facilitate collaboration to foster a global community with a common purpose; to support growth of fresh food consumption, to benefit the health of people and planet
Through the power of story telling we educate Trade & Consumer audiences, to inspire, excite and inform
We help promote awareness of fresh food to encourage greater consumption; which helps business, the environment and our collective health
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Our main purpose

To promote, and encourage the consumption and education of the global fresh produce sectors to create good.  The bulk of our profits will be reinvested to create that success to promote fresh produce and the benefits of assisting to arrest climate change by adopting more fresh produce consumption

How we help your business

Our mission helps create great Corporate Social Responsibility outcomes, for you and your business directly involved, and to participate with to your long-term benefit. 

Meet the Beanstalk.Global team

Editor in Chief

With more than 20 years experience in the fresh food sector, and an impressive track record of implementing award winning marketing campaigns, Max MacGillivray is the inspiration and the leader behind Beanstalk Global. Max brings sound knowledge and understanding of the fresh food sector, its challenges and strengths.
A highly experienced event host Max is especially skilled in story telling, and helping bring a voice to others to tell their unique stories. His mission is to inspire and educate.


Ian Reed - Born into a fruit growing family, Ian graduated from the University of Greenwich/Hadlow College with a degree in Commercial Horticulture. Spending a few years working in the New Zealand fruit industry, he returned to England to find fame and fortune as a Fruit Adviser. An organic produce enthusiast, Ian joined Tesco as a Technical Manager in fresh produce. Despite his “fruity” background Ian rose to the challenge of managing a wide range of veg and salad categories. A job he did so well he became the Category Technical Manager for Organic produce. A decade later Ian joined Wight Salads Group as Technical Director, mastering the tricky job of keeping legions of retailers happy whilst the company went through an extended period of change. Returning to his farming roots in 2009 Ian remained keen to be involved in the fresh produce sector. With 15 years experience (on both sides of the fence) Ian possesses a detailed understanding of, and empathy for, the challenges of food retail. This enables him to pin-point the most suitable individuals for leading clients in the fresh produce, agriculture and FMCG food sectors. These attributes together with his vast industry knowledge make him well placed to promote the fresh sector on the Beanstalk Global platform.

Want us to host your event?

With more than 20 years experience of managing global events, combined with award winning marketing campaign credentials, and an extensive global reach, our team can help you promote your message to the right people, and help you succeed

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