A seasoned fresh-produce professional with 14 years of hands-on experience across the tropical fruit supply chain, bringing commercial growth through deep industry expertise, multilingual fluency (English, Spanish, and Portuguese), and a strong ability to build trusted relationships across Europe and Latin America.

Beginning his career as a supply-chain liaison, he used his language skills and cultural awareness to connect growers in Latin America with importers in Europe. He quickly advanced through roles in import operations, logistics, quality control, procurement, sales, and business development—managing end-to-end processes while leading teams to drive continuous improvement and streamline operations. As a regular brand ambassador at international trade shows and during farm visits across South and Central America, he has developed a reputation as a confident, approachable, and credible representative in any setting.

With an extensive network of producers and a deep understanding of their challenges, he brings practical grower insight together with a clear grasp of retailer and customer expectations, including evolving social, ethical, and environmental standards. Known for his strong communication and commercial acumen, he excels in negotiating favourable terms, improving margins, and opening new supply channels in highly competitive markets.

Adaptable, self-motivated, and fully effective in remote roles, he thrives when travel is required—seamlessly attending key meetings, supplier audits, and industry events abroad while maintaining full operational availability.

As a passionate storyteller, he documents farm visits through short, engaging videos that highlight producer partnerships and sustainability initiatives. Combined with a growing confidence in AI-driven tools, he actively enhances brand visibility and authenticity online—an increasingly valuable capability for modern produce businesses.

He is now seeking a new challenge in a senior commercial, procurement, business development, or brand-ambassador role with a forward-thinking importer, retailer, or brand. Ready to contribute his energy, expertise, and international relationships, he is committed to helping drive growth in the tropical and exotic produce sector.

For introductions contact the Beanstalk.Global team on 01284 715055 or email info@beanstalk.global quoting Ref: 1026456.