He has been involved, as a researcher and consultant within the sector, for over 30 years blending his knowledge with a deep understanding of the trends, key players and challenges of organisations with an interest in foodservice. He regularly speaks at conferences worldwide and his views are sought by television, radio, and the national and trade press. Peter has many innovations to his credit having been the first person to define the structure of the eating out market in the terms which are now widely used by the industry, as well as building the most extensive database model of the foodservice sector. We gain Peter’s expert and pragmatic view on the Beanstalk 20on20 as to how those involved in the Foodservice sectors can create success in such turbulent times. If you want direct and impartial and expert advice, listen to Peter.